Content Clusters

Expand your existing authority

How can your website gain the most exposure?

Knowing what content you have and are missing is hard, especially when managing multiple clusters.

MarketMuse shows you what clusters have the biggest opportunity based on your existing topic authority.

Your extra set of hands

“Half of our time on SEO work is putting data together. Now we can repurpose that time to content and strategy.”

Colter Hettich

Editor, Content Development & Optimization

One page isn’t enough anymore.

One page on a topic doesn’t cut it. But determining how many pages and how deep to cover related topics can be a costly guessing game.

Create predictability with your content decisions. MarketMuse evaluates your Topic Authority to determine how much you need to create or expand to make an impact.

Know what clusters to prioritize based on impact

How do you choose which cluster to prioritize when all of them are a high priority?

Align teams around new areas of opportunity based on data, not hunches.

The right links give your content clusters power.

Your time-saver

“MarketMuse saves me lots of research time. Instead of painstakingly reading every single page on the SERP to get a sense of what topics competitors cover, I get a bird’s-eye view. This gives me more time write stronger content.”

G2 Reviewer

FAQs

How do I use MarketMuse for cluster analysis?

Heatmap is a great way to quickly evaluate any site’s cluster on a given topic. This tells you how deep that cluster, up to 20 pages, is on the site and the quality of that cluster.

What subscriptions include Heatmap?

All subscriptions have access to the SERP heatmap. The Strategy subscription has access to the site-level heatmap.

Can I export the data from Heatmap?

Yes, the data can be exported from Heatmap.

Get the data you need to build authority faster

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